LYONS, GA - As far as partnerships go, there’s nothing sweeter than a co-branded opportunity. L.G. Herndon Jr. Farms announced the second year of partnership between itself and the Gary Sinise Foundation (GSF) as the 2023 Vidalia® onion season continues.

“We had a great first year of working with the Gary Sinise Foundation, and we’re looking forward to continuing to highlight the amazing work the GSF does across our country in year two,” John Williams, Director of Sales, noted.

This partnership, according to a press release, will have two cycles during the Vidalia onion season. The onions will be shipped with special co-branded packaging that highlights the work of the Foundation, as well as promotions for Memorial Day and July 4^th.

L.G. Herndon Jr. Farms will offer a high-graphic display bin where retailers can showcase the partnership within their produce departments. As the release explained, each consumer bag will feature a unique QR code to drive shoppers to a dedicated site in partnership with GSF where they can learn more about the many programs that are offered.

The grower will donate 5 percent of the gross sales, up to $25,000, during the campaign to the Gary Sinise Foundation.

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L.G. Herndon Jr. Farms