Melon Merchandising
Welcome, to What's In Store. On today's episode we will be featuring Dulcinea’s magnificent melons, starring the PureHeart Mini, the Tuscan-Style Cantaloupe and the Ruby Bliss Watermelon. The three gems of the Dulcinea family offer amazing flavor, nutrition and fun.
The PureHeart Mini is a seedless watermelon packed full of Vitamins A and C. The sweet, juicy and extra crisp watermelon is available year-round for snacking, sharing, and enjoying. The PureHeart Mini, also a field-grown fruit, contains no fat and no cholesterol, allowing for the “pleasure” without the “guilty.”
The always ripe, Tuscan-Style Cantaloupe, with its sweet aroma and rich flavor is bursting with antioxidants and Vitamin C. The field grown and vine ripened melons have deep exterior ‘ripeness’ grooves which indicate melon maturity through three different stages. The first offers green grooves which indicate a firm and sweet cantaloupe. When the melon reaches a stage with light green grooves, it proves to be extra-sweet and once it reaches its golden age, the rich aroma and full flavor makes it a delicacy for the palette.
Both the PureHeart Mini and the Tuscan-Style Cantaloupe can be displayed by retailers in Dulcinea’s mini bins or case wraps. With the case wraps modular display and easy to assemble structure, the case wraps’ presentation is an all-in-one innovation. The mini bins are a great display for high traffic areas. The visibility and high impact graphic will assist in increasing sales during the peak melon season. The mini bins also allow for the display of more than one Dulcinea products.
Dulcinea’s Ruby Bliss Watermelon is a contrast of inviting colors. With its ruby red flesh and dark green skin, the melon is a pleasure for both the mouth and the eyes. The true watermelon taste offers more than just great flavor, the fruit is a fantastic source of potassium without the cholesterol and the fat. The visual appeal can be accentuated with the inclusion of beautiful high graphic Ruby Bliss bins for display in any produce isle.
www.dulcinea.com
The PureHeart Mini is a seedless watermelon packed full of Vitamins A and C. The sweet, juicy and extra crisp watermelon is available year-round for snacking, sharing, and enjoying. The PureHeart Mini, also a field-grown fruit, contains no fat and no cholesterol, allowing for the “pleasure” without the “guilty.”
The always ripe, Tuscan-Style Cantaloupe, with its sweet aroma and rich flavor is bursting with antioxidants and Vitamin C. The field grown and vine ripened melons have deep exterior ‘ripeness’ grooves which indicate melon maturity through three different stages. The first offers green grooves which indicate a firm and sweet cantaloupe. When the melon reaches a stage with light green grooves, it proves to be extra-sweet and once it reaches its golden age, the rich aroma and full flavor makes it a delicacy for the palette.
Both the PureHeart Mini and the Tuscan-Style Cantaloupe can be displayed by retailers in Dulcinea’s mini bins or case wraps. With the case wraps modular display and easy to assemble structure, the case wraps’ presentation is an all-in-one innovation. The mini bins are a great display for high traffic areas. The visibility and high impact graphic will assist in increasing sales during the peak melon season. The mini bins also allow for the display of more than one Dulcinea products.
Dulcinea’s Ruby Bliss Watermelon is a contrast of inviting colors. With its ruby red flesh and dark green skin, the melon is a pleasure for both the mouth and the eyes. The true watermelon taste offers more than just great flavor, the fruit is a fantastic source of potassium without the cholesterol and the fat. The visual appeal can be accentuated with the inclusion of beautiful high graphic Ruby Bliss bins for display in any produce isle.
www.dulcinea.com
