CORONA, CA - Oftentimes, a large factor in consumers’ decisions to buy organic produce is the potential for increased sustainability. This value proposition has gotten that much stronger with Good Life Organic’s latest launch. The Veg-Fresh Farms subsidiary recently debuted its compostable biodegradable packaging for organic potatoes.

"Innovation is front and center for us," said Randy Cancellieri, Owner and Partner. "We believe that by continuously pushing the boundaries of what's possible in sustainable agriculture and packaging, we can make a positive impact on the planet while delivering top-quality organic produce to our customers."

According to a press release, the new sustainable packaging, certified biologically degradable by the Rise Research Institutes of Sweden, sets a new standard in eco-conscious food packaging.

The innovative packaging—crafted from eco-friendly paper—is designed to fully decompose when properly discarded, making a substantial contribution to reducing its environmental footprint. Good Life Organic aims to lead the way in offering a great solution to consumers and retailers.

"Consumers want to feel good about doing their part in contributing to the environment, and we are committed to providing sustainable solutions where possible," said Jamie Simon, Director of Sales. "With this new compostable packaging, we are not only reducing plastic waste but also offering a greener choice to our customers."

Packaging will continue to play a large role in produce suppliers’ growth strategies, so keep following along with ANUK.

Veg-Fresh Farms