Stater Bros. Markets Promotes Greg McNiff as Chief Operating Officer; Pete Van Helden Details
SAN BERNARDINO, CA - One Stater Bros. Markets exec is donning a new cap. Effective immediately, Greg McNiff has been promoted to Chief Operating Officer, a role in which he will lead the company’s Marketing, Retail, and Distribution departments. He will remain as the company’s President and continue to serve on its Executive Leadership Team, reporting to Chief Executive Officer Pete Van Helden.
McNiff is a 41-year veteran of the supermarket industry who spent 30 years of his grocery career in Southern California. According to a press release, his grocery career began in 1981 at Albertsons, where he served in a variety of leadership roles, including Vice President of Operations, VP of Integration, VP of Marketing, VP of Fresh Merchandising, Senior Vice President of Operations, and SVP of Marketing/Merchandising. In 2016, McNiff advanced to Division President of Albertsons Portland Division. He has served as Stater Bros. President since arriving at the company in 2019.
McNiff holds a bachelor’s degree in Business Management from California Coast University and is a graduate of the University of Southern California’s Food Industry Executive Program, the release noted. He is a past President of the Western Association of Food Chains and currently serves on its Executive Board. In addition, he was the 2019 recipient of The Illuminators Torch Award.
SVP and Chief Marketing Officer Rebecca Calvin, SVP Retail Operations Bertha Luna, and SVP Distribution Darold Fero will be reporting to McNiff. This structure will result in the unification of three core operational business units, leading to more innovative, effective, and nimble execution of the company’s key business initiatives.
“Greg is known for being a compassionate leader, and I admire his thoughtfulness and how much he cares for people. He brings teams together and encourages them to achieve alignment behind our company’s initiatives,” said Van Helden. “I look forward to working with Greg to harness the strengths and resources of our teammates into a powerful, unified force.”
Congratulations to Greg McNiff on his promotion!
