Whole Foods Market® and Instacart Partnership Moves Produce
AUSTIN, TX - Marking the one-year anniversary of their fruitful partnership, Whole Foods Market and Instacart have released statistics on just how successful they have been together—particularly in the area of fresh produce.
In just this first year of the partnership, Whole Foods Market customers collectively saved 970,000 hours by shopping with Instacart. Instacart delivered millions of items from Whole Foods over the past year, including:
- 2.2 million bananas, enough to stretch from Boston to Philadelphia if placed end-to-end
- 1.25 million apples, enough to bake an apple pie that would cover the entire infield at a professional baseball game
- 4 million cage-free eggs, enough to serve an omelet to all 971,000 residents of Austin, Texas
- 500,000 avocados, enough to make a cup of guacamole for every fan at four sold out pro football games
Walter Robb, Co-CEO of Whole Foods Market, said the results speak for themselves.
“When Whole Foods Market launched our partnership with Instacart a year ago today, we did so with the belief that our customers would love the speed and convenience of shopping our store shelves from wherever they might be at any given time,” said Walter Robb, Co-CEO of Whole Foods Market. “Our customers clearly love having this convenient shopping option, and Whole Foods Market will continue to provide our shoppers with innovative new choices that deliver great shopping experiences and help make their lives easier.”
Whole Foods Market shoppers had a favorite when ordering groceries delivered by Instacart, data shows—fresh produce. More than 40 percent of all Whole Foods Market shopping baskets delivered by Instacart featured fresh produce items, according to a press release. The top five most frequently purchased products over the past year were bananas, avocados, carrots, lemons, and limes.
"Instacart's partnership with Whole Foods Market has helped lead the way in bringing innovation to the on-demand grocery delivery industry," said Apoorva Mehta, Founder and CEO of Instacart. "By amplifying our shared vision to create a seamless grocery shopping experience, we have been able to provide customers across the country with access to quality, fresh groceries delivered right to their doorstep. We are happy to be working together to give customers a new way to shop that meets their needs and fits their busy lifestyles, and look forward to many great years ahead."
Instacart currently delivers Whole Foods Market groceries in 17 metropolitan areas: Atlanta; Austin; Boston; Boulder; Chicago; Denver; Houston; Indianapolis; Los Angeles; Miami; New York City; Philadelphia; Portland, Oregon; San Francisco; San Jose; Seattle; and Washington, DC.