WASHINGTON, DC - Another industry trade show is coming to life as the International Fresh Produce Association (IFPA) opens registration for its annual Global Produce and Floral Show. The event will take place October 17–19 in Atlanta, Georgia.

“The Global Produce and Floral Show is the industry’s biggest moment of the year,” said IFPA Chief Executive Officer Cathy Burns. “Whether our members and exhibitors are unveiling their latest innovations and freshest products or identifying new connections, insights, or opportunities to strengthen their businesses and our supply chain, it all happens at the Global Show. This is a show for everyone in fresh, from senior executives to marketing and sales professionals to those with oversight of operations and technology implementation. If you’re a part of the global food and floral system, you belong at the Global Show.”

The Women’s Fresh Perspectives Breakfast, which features a general session speaker and recognition of the Frieda Rapoport Caplan Women’s Catalyst Award winner, will no longer require additional registration and will be included in the All-Access Pass.

“I’m always excited to see how this show evolves to meet the needs of our members and our industry,” said Global Show Co-Chair Nelia Alamo, Vice President of Marketing at Markon Cooperative. “Just one example is that this year we are including the Women’s Fresh Perspectives Breakfast in the all-access registration option, making it a central part of the education and networking lineup—no extra ticket needed! Upgrades like this plus the connections to people, insights, products, and solutions is what makes the global show a can’t-miss event.”

The show features opportunities for anyone across the supply chain to network, learn, and share. The schedule of events includes networking receptions, Keynote speakers, and more learning experiences. The Expo itself will feature more than 1,000 exhibitors.

Co-Chair Paul Kneeland, Senior Vice President of Gelson’s Markets, also commented in a press release.

“As a buyer, I really enjoy seeing the new products and services I find at the expo,” said Kneeland. “This is the place everyone finds solutions to problems and new ideas to drive strategy and action for a more powerful future. I’d encourage everyone to register for the global show, and I look forward to meeting them!”

 Exhibitor registration will open on June 25, but individual and group registration is available now.

Stay tuned to ANUK as we cover trade shows throughout the year.