Bobalu Berry Farms Looks to 2021 With New Harvest
OXNARD, CA - With holiday cheer buzzing around, Bobalu Berry Farms is adding a little extra spark of joy to the air as it looks forward to the upcoming 2021 berry season. With fresh strawberries already being harvested and making their way to retail, consumers can expect a sweet surprise for the holidays to usher in the new year.
"We are so thankful for the support of our customers, and more importantly, our employees this year that worked side by side with us through incredible challenges," said Bobby Jones, Managing Partner. "The extra measures we took to ensure health and safety of our staff will continue as these practices we took during the pandemic will become long-term policies for employee safety in the field and in our offices."
The strawberry harvest in Oxnard, California, begins around Christmas time every year for Bobalu, creating the perfect gift for consumers as they ready themselves for the whirlwind of the holidays. According to a press release, this year stands out as the company’s owners and associates reflect on the challenges brought about by 2020 and the efforts taken by all to ensure safety and health on the job.
Bobalu expects weekly volume to continually increase in Oxnard, along with berries coming in from Mexico, as the seasons change in the southern regions.
"We all look at these fresh new berries ripening in our fields here in Oxnard, and soon to be in Santa Maria as new life accompanied by new hope for a 2021 season that we can all celebrate," explained RC Jones, Managing Partner.
With significant acreage in Oxnard and both Fronteras and San Andreas varieties already showing early and desirable fruit this winter and into the spring, which will be supported by Santa Maria production, Bobalu is expecting a strong season.
As more companies across the industry prepare for the upcoming berry season, AndNowUKnow will keep you updated with the latest market and crop updates.