Hass Avocado Board Moves to Online Nomination and Voting Process and Looks to Fill 10 Seats; Jorge Hernandez Comments



Hass Avocado Board Moves to Online Nomination and Voting Process and Looks to Fill 10 Seats; Jorge Hernandez Comments


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MISSION VIEJO, CA - Open seats are up for grabs within the leadership ring of the Hass Avocado Board (HAB), and now is the time to submit your nominations. Revealing that it will be moving the nomination process online, HAB announced that it will be accepting nominations until March 31 to fill 10 three-year terms—six producers and four importers.

Jorge Hernandez, Chairperson, Hass Avocado Board “HAB’s job is to make avocados America’s most popular fruit—and it’s working. We are excited to put out this call for nominations of people interested in joining us as catalysts for positive action across the entire industry,” said Chairperson Jorge Hernandez. “As the only independent avocado organization, board members participate in equipping the entire industry for success.”

Eligible producers and importers selected to join the board will help HAB equip the industry with vital business support tools and information, compelling nutrition research, and communications and sustainability practices. Board members will have input on how HAB focuses and distributes investments as well as the opportunity to collaborate with stakeholders across the supply chain.

Hass Avocado Board will be moving its nomination process online and will be accepting nominations until March 31

The voting process will continue with digital ballots and a mail-in option only upon request, according to a press release. All eligible members need to register online by April 12 to receive a ballot via email by April 17. Members elected will begin their term on November 1,2023, and serve through October 31, 2026. They will officially be seated at the board meeting along with alternates on December 6, 2023.

We wish the best of luck to all the nominees!

Hass Avocado Board



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Hass Avocado Board (HAB)

The Hass Avocado Board (HAB) was established in 2002, after approval by producers and importers of Hass avocados in a…