The Produce Moms™ Spreads Fresh Produce Message
INDIANAPOLIS, IN - Eager to spread the word about the wonders of fruits and veg is produce evangelist Lori Taylor, Founder and CEO of The Produce MomsTM (TPM), who most recently could be found on TV shows in Phoenix, Nashville, and Indianapolis; an interview on MarthaStewart.com; and on several podcasts. In addition to Taylor’s media blitz, she participated in a road trip in 2019 that included guest speaker presentations at many events and venues across the country. This produce warrior shows no signs of slowing down, as her momentum is just getting started.
“I am always excited to spread the message about the benefits and value of increasing consumption of fresh produce,” said Taylor in a press release. “I’m encouraged by all the outreach I have seen from media outlets across the country that want to talk about incorporating fresh fruits and vegetables as part of the wellness conversation. If that means jumping on a plane to go to Phoenix one day and then flying on to Nashville the next day, sign me up! It’s an honor and privilege to represent produce and the produce industry in this way.”
Taylor graced the stage of Good Morning Arizona in Phoenix with kids who ate fresh produce slices with edible produce stickers made by Sticky Lickits. Moving on to Nashville, Taylor joined Talk of the Town Anchor, Meryll Rose to make Berry Fruit Leather and mouthwatering Veggie Kabobs out of fresh produce. Taylor appeared on her regular guest spot on Indy Style in Indianapolis, where she talked about making Mother’s Day meals that incorporated lots of fresh fruits and veg.
“To determine the best produce to use, how to serve it, and how long infused water will last we asked Lori Taylor of (The) Produce Moms, who has been pioneering infused water in schools and has experimented with just about every combination of fruit, vegetables, and herbs possible,” wrote author Bridget Shirvell in her recent blog post, “Here’s Why Infused Water Should Be Your Summer Party Drink,” on MarthaStewart.com. The article also conveyed Taylor’s opinion of which produce to use, when to make it, and how to serve it.
Taylor and TPM saw a busy month this June, as at the United Fresh Convention, Taylor was selected by the United Leadership Class 24, of which she is a member, to give the class graduation address. Taylor also will act as the keynote speaker at the Dallas Fresh Food Association Luncheon on June 26.
As an expert in the fields of marketing, business development, brand purpose, and identity, Taylor has been a key component of taking TPM’s message of the power of fresh produce to the masses. Several thought leaders and influencers have interviewed Taylor and featured her on their platforms, including John Lincoln, digital and internet marketing guru and host of the Ignite Visibility Podcast; and Esther Kiss, business guru and host of the Born to Influence Podcast. Looking ahead to September, Taylor will appear at SEPC’s Southern Innovations Organics and Foodservice expo to deliver a special presentation.
“I love talking about produce with consumers, but I started my career in the produce industry, and that will always be the community that I consider family!” Taylor commented.
Keep reading AndNowUKnow for more produce-forward news.