Vision Companies Promotes Lance Nichols and John Caldwell to Leadership Roles



Vision Companies Promotes Lance Nichols and John Caldwell to Leadership Roles



LOS ANGELES, CA - The Vision Companies is continuing to invest in its business and its team with the promotions of Lance Nichols to Director of Sales and Operations, Phoenix Branch and John Caldwell to VP, General Manager Arizona.

John Caldwell, Arizona Division Manager/Vice President, Vision Produce"As our Phoenix and Nogales divisions continue to grow, we are fortunate to have Lance at the helm of our Sales and Operations in Phoenix,” John Caldwell V.P., General Manager Arizona, said. “He is an asset to our team and we look forward to him applying his wealth of knowledge to our Phoenix Branch.”

Lance Nichols, Phoenix Sales Manager, Vision ProduceDonald Souther, V.P of Marketing and Sales Development, added that John and Lance will elevate the company’s strategy in Arizona.   

Donald Souther, V.P of Marketing and Sales Development of Vision Produce

“Their experience and produce expertise will help guide our expansion of both the Nogales and Phoenix branches,” Donald said.

With show season definitely underway, we will look forward to crossing paths with both John and Lance and the rest of the Vision team in the near future.  Congrats to the company on your growth trajectory!

Vision Companies  



Companies in this Story


Vision Import Group

Vision Import Group LLC has established global grower partnerships to provide the highest quality products and service to…


Vision Produce Company

Since 1980, Vision Produce Company (Formerly Tavilla Sales Company of LA) has provided the highest quality fresh fruits…